Ask questions to relate emotionally with the audience.
Use suitable emoticons/emotive themes to reflect the emotional responses.
Same emoticon should not be used for different emotional responses.
Keep the Emotion Sensors® short and simple.
Make sure every question is required and relates with the previous answer.
Use /skip logic based on the responses.
Use feedback themes (open ended questions) to drill down into the details.
Give top of the mind responses.
Questions should provoke the emoter (respondent) to give the response.
Use simple language.
Add translations when necessary.
Emotion Sensor® UI Design
When web embedding the Emotion Sensor® as a pop-up, reduce the font size of the responses than the default size.
View Analytics
Pick contrasting colors to identify the responses so when viewing the analytics, differences can be seen better. Recommended colors for a 5 point-likert scale response palette:
